PureWest is a premiere real-estate brokerage company specializing in one-of-a-kind properties, with an emphasis on lifestyle. A Christie's affiliate that serves the region of southwest Montana, PureWest approached OC after working with another agency that fell short in its delivery of a comprehensive brand strategy. PureWest partnered with OC to complete the branding process, to efficiently address several quick-turn demands for marketing materials, and to creatively bring the brand to life.

In a month's time, OC created and delivered outdoor property listing signage, headquarters signage, a broker recruiting package, a property listing package and print advertising that helped launch the brand and its initial properties into the market.

Today, PureWest is a recognizable, leveragable brand with a strong presence in the Montana real estate marketplace.