The Gallatin Valley Food Bank and entrepreneur, Wade Dokken, approached OC to construct a community outreach campaign to raise money for and awareness of the Gallatin Valley Food Bank. The Food Bank needed to educate the Gallatin County Community about the increased strain on the Food Bank's resources, particularly during difficult economic times and after the end of the holiday season.

OC recognized the need to mobilize the community to act — to dig deep and provide the Food Bank with much-needed funding — while simultaneously articulating the message that even the smallest donations can make the biggest difference. OC helped The Food Bank create an efficient and economical online, print, and social media campaign to deliver this message to Gallatin Valley residents. We focused on where the Food Bank's audience could be found and reached, and we crafted a message to encourage people to donate, even during a difficult economic climate.

This campaign is currently in progress and we look forward to updating you with the results.